Natural and Easy DIY Makeup Tips

We all know that fruits and vegetables are full of nutrients, antioxidants, vitamins, and minerals that are great for the body. But did you know they have benefits for skin as well? Incorporating colorful fruits, vegetables, and other natural ingredients as a part of your DIY makeup is an excellent way to avoid some of the harmful chemicals and synthetics in beauty products. Plus, you can still enhance your natural beauty while adding a pop of color to your complexion.

If you’re looking for easy ways to DIY your own makeup, you might not have to look any further than your local supermarket or grocery store! This guide has everything you need to know about natural and easy DIY makeup tips, why it’s better than other options, and what to look for in the produce aisles.

Benefits of Natural DIY Makeup 

In a perfect world, all makeup products would be sustainable, environmentally friendly, and free of harmful chemicals and ingredients. But unfortunately, not all makeup is made with this in mind. That’s why learning natural and easy DIY makeup can be so beneficial.

Here’s a closer look at a few of the benefits of DIY makeup:

No Secret Ingredients 

Ingredient labels can be difficult to decipher, and it’s no different with makeup. Some ingredients like fragrance or artificial colors and color additives can represent more than one specific ingredient, so you may not be sure which specific ingredients are included. “Fragrance” alone could represent over 3,059 different ingredients, and the scary reality is that companies aren’t required to disclose what those are.

These ingredients, chemicals, and artificial colors have been linked to many health conditions. Not to mention that we aren’t big fans of putting unknown substances on our skin. Don’t worry; this doesn’t mean you have to give up all skincare and beauty products. DIY makeup is an excellent alternative.

One of the biggest benefits of DIY makeup is that you know exactly what ingredients are included because you get to make it yourself. You don’t have to guess how they processed their ingredients, what synthetic colors are included, or whether that smell is real or manufactured. With DIY makeup, there are no secret ingredients involved.

Parabens, Who? 

Another concern many have with the modern makeup industry is the inclusion of parabens. Parabens are chemicals used to preserve food, makeup, and cosmetics. While they’re great for increasing the shelf life of certain products, they aren’t great for health or skin.

If you’re trying to avoid parabens, you’re not alone! At Journ, we use formulas that are fragrance, paraben, sulfate, phthalate, gluten, and cruelty-free. And, of course, if you use natural DIY makeup, you won’t have to worry about any of these ingredients.

Kind To Skin and Kind To the Planet 

DIY makeup allows you to easily find beauty solutions that are kind to skin and kind to the planet. There are two main ways DIY makeup helps the planet. First, it prevents animal testing and cruelty. Many makeup products and cosmetics are tested on living animals before hitting the shelves.

It also prevents plastic waste as choosing environmentally friendly products has never been more important. Using DIY makeup allows you to avoid plastic and harmful chemicals that aren’t great for the earth.

DIY products are also kind to skin as they don’t contain the parabens and chemicals that often lead to irritation, breakouts, clogged pores, and dry skin. Instead, natural DIY makeup is gentle on the skin.

Three DIY Makeup Tips 

DIY makeup is a great way to exercise creativity and enjoy getting to make your own makeup! 

1. Beet Juice Blush

Natural beauty is becoming more and more popular, which means natural blush is too. Whether you’re looking for a bold pop of color for your cheeks or a subtle whimsical blush, beet juice is an excellent way to DIY it.

You can make this with fresh beets if you have them or can find them at your local grocery store or supermarket, add them to a blender with a few tablespoons of water until you reach your desired consistency. You can also use beet powder for DIY blush. Your fresh beets will act as a cheek tint or liquid blush, or you can use beet powder as powder-based blush.

If you have leftover beet juice and want even more color, pat some on your lips too!

2. Natural Eyeshadow 

The possibilities for natural eyeshadow are pretty widespread. Tons of natural ingredients will provide you with the lovely, natural tones that you’re looking for.

Grab an old eyeshadow brush or clean paintbrush and pat your favorite powder on your eyelids just like you would with eyeshadow. For extra hold, you can add coconut oil or shea butter to your eyelids as a primer and let it dry before applying eyeshadow.

3. Beeswax Mascara 

If you love having long lashes and the effect of mascara but don’t love the aluminum, alcohol, parabens, or emulsifiers in most mascaras, then this DIY makeup tip is for you. With beeswax, coconut oil, charcoal, or cocoa powder to add color, and some aloe vera, you can enjoy a natural, easy mascara whenever you want.

Here’s what you’ll need:

  • 1 tsp beeswax or beeswax pellets
  • 2 tsp of coconut oil
  • 4 tsp aloe vera gel
  • Activated charcoal or cocoa powder for color

And here are the steps for mixing them together:

  • Using a saucepan, bring coconut oil, beeswax, and aloe vera over low heat until melted. Consistency shouldn’t be too watery and will harden some when cool.
  • Remove from heat and transfer to a small bowl. Add color powders to your mixture until you reach your desired pigment.
  • Use a cleaned old mascara bottle, tin, or closed container to store your DIY mascara in and use to your liking! You can use an eyelash brush or an old mascara brush to apply. You could even buy some empty containers from Amazon.

For creative colors, use beet powder for red or pink, hibiscus powder for a fun magenta, butterfly pea powder for blue, or matcha powder for green. The possibilities truly are endless.

Things To Keep in Mind 

Making natural makeup yourself is easy and accessible, but there are a few things to keep in mind.

First, make sure the fruits and vegetable products you’re buying are from a fresh source. Using canned products is convenient, but there are often added preservatives, chemicals, processed ingredients, and additives in these as well, just like there are in makeup.

A great way to judge whether a DIY makeup tip is worth investing in is to ask yourself the following question: Is this edible? If you wouldn’t feel comfortable or safe putting a DIY ingredient in your body, chances are you should look through the ingredients before putting it on your skin.

It’s also important to keep in mind that if the DIY life isn’t for you, it’s okay! You can still take advantage of skincare that isn’t packed with all the ingredients you’d rather avoid.

Below are a few examples:


Using our Matcha color corrector is an excellent way to take advantage of the nutrients, vitamins, and antioxidants it offers. If you want to address skin concerns surrounding acne, acne scars, or redness from acne, then Matcha is an excellent alternative to other products like concealer. 

Designed with Matcha, Hibiscus, and Seaweed, this formula helps dry out spots, minimize the appearance of pores, and reduce the appearance of acne scars over time.


Alpenglow uses Grapefruit, Blueberry, and Daisy in a specially designed formula to color correct dull, sallow skin, even skin tone, and even reduce the appearance of wrinkles over time. 

Inspired by the sun-kissed snowcapped mountains under a purple sky, painting a beautiful Alpenglow, it’s a great way to color correct skin, promoting a brighter complexion! For an even complexion, simply pat Alpenglow on your skin in small amounts using your finger or a small concealer brush.

A Beautiful Nature

If you’re looking for an alternative to makeup products that contain chemicals, parabens, sulfates, additives, fragrances, perfumes, and are tested on animals, DIY makeup is an easy, affordable solution. Pick your favorite recipe and get started creating your own makeup today!

And, if you’re not into doing it yourself, that’s okay, too. We use ingredients like Matcha, Hibiscus, Seaweed, Rose, White Lily, Kukui Nut, Noni, Sweet Almond, and Carrot Seed to enhance your natural beauty, even skin tone, and provide easy skincare for those who want a simpler skincare routine.


Color Additives and Cosmetics: Fact Sheet | FDA

Fragrance | Safe Cosmetics

The chemistry of cosmetics | Curious

Cruelty in Animal Testing Laboratories | PETA

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